Raffrey Consulting has established a strong reputation by fostering client growth through cultivating robust relationships. Our proficiency in this domain has recently garnered recognition through the publication of an article co-authored by our Managing Director, Dr Michael CHERRY, in the internationally acclaimed journal, Cross Cultural & Strategic Management. The article introduced the concept of competitive productivity (CP), which combines the constructs of ‘competitiveness’ and ‘productivity’ that were traditionally considered in isolation from each other. CP represents a way of thinking and acting, an attitude and behaviour aimed at outperforming the competition through pragmatism. The article has been downloaded more than 1,500 times globally in the past month, and you can access it below.

https://www.emeraldinsight.com/doi/full/10.1108/CCSM-08-2018-0118

Following the recognition of our Managing Director, Dr Michael CHERRY’s work on competitive productivity (CP), Emerald Publishing, the publisher of Cross Cultural & Strategic Management, has invited him to guest edit their special issue on the same topic titled ‘Competitive Productivity (CP): Advancing the Competitiveness Paradigm’. We are pleased to invite submissions to this special issue of Cross Cultural & Strategic Management, which will focus on the meaning, measurement, and applications of the Competitive Productivity concept. Please see below for further information:

http://www.emeraldgrouppublishing.com/products/journals/call_for_papers.htm?id=8598

Raffrey Consulting is pleased to have received this recognition, as it provides independent acknowledgement of our significant expertise in assisting clients with developing and fostering B2B relationships, as well as delivering growth in the B2B sector.